We Believe

Goodness grows out of appreciation.

That having knowledge and deep understanding of something is the only way to fully appreciate it.

We believe in equity.

We make superior, healthy, organic foods accessible to all.

We believe everyone in the supply chain should be honoured and fairly compensated for their contributions.

We are committed to sustainable and ethical sourcing practices that protect the environment and lift up farmers and farming communities around the world.

Our Way

We ground our work in insightful research, thoughtful sourcing strategies and imaginative thinking. we pay attention to macro trends, advances in food and culinary science, evolving consumer preferences, and category and commodity dynamics. We dig deeper to uncover opportunities and share our knowledge to the benefit of our customers.

By connecting directly to the source and establishing deep relationships throughout our global supply chain, we strive to create the most transparent and sustainable organic sourcing model in our industry.